Building Relationships with the Real Estate Community

Prime Alliance Real Estate Services (PARES) provides members with more than just a home mortgage. PARES offers a combination of concierge-style real estate assistance and money saving discounts 10 different ways.

With solutions that make perfect sense, Prime Alliance makes lending perfectly simple for your members and your staff.

Keep pre-approved loans at your credit union and increase your purchase volume.

Your pre-approved members work with a Credit Union (CU) Certified Real Estate Agent, an approach that has generated an 85% or better pre-approved loan retention among credit unions. This helps prevent fallout from your pre-approval pipeline.
 


Select from a network of hand-picked Realtors® for your members.
Choosing from a network of Prudential and other relocation Realtors® from across the country, PARES hand-picks qualified Realtors® to work with members. Highly professional and trained on the values and benefits of credit unions, they maintain excellent member relations.
 

Provide an advocate to help members through the complex home-buying process.

Member Advocates have extensive knowledge of the home-buying and selling processes and work in tandem with your CU Certified Realtor®.
 


Deliver a 20% cash rebate on a Realtor’s commission.

This unique rebate will be provided on either the selling or buying side of the transaction, a help to any homebuyer or seller.  


 


Spread the word among homebuyers with our marketing support.

A free marketing kit includes posters, direct mail options, postcards and statement inserts prominently marketing PARES's extensive services. You can easily customize the materials to include your logo, name and credit union number.
 


Get your staff on-board and on-target.

Training is a top priority to effectively market the PARES program. Prime Alliance Real Estate Services helps bring your staff up to speed through monthly webinars and training sessions built around your schedule.

Give your members access to the program through easy enrollment.

Through a simple enrollment process, members can easily take advantage of the PARES benefits using Prime Alliance’s Retail Lending Center.

Work with a partner committed to your approach.

PARES is dedicated to helping credit unions create homeownership opportunities for members. Prime Alliance Real Estate Services inspires even greater member loyalty with exceptional service and complete satisfaction.

Use it at no cost—enjoy big word-of-mouth returns.

Members use the PARES program at no cost—an exceptional value that will translate into word-of-mouth advertising for your credit union. It not only keeps current members happy, it provides an attractive promise for potential new members too.

Learn more by visiting www.primeallianceres.com